3 necessary tools for the high rolling affiliate marketing
As a professional affiliate marketer, I’ve been working with different clients and affiliate networks for many years — there are different ways to promote their products but only three things that matter are in my opinion
A Website With the Best Content on It
Your website is not just about your product pages but rather about how you show off your sales funnel. If this isn’t your website, then it’s time for some work done. A good blog post or video testimonials will help people decide whether it’s worth buying from you. We all know what goes wrong when we buy through ads like these. They make us feel inferior and have little to no sense of why they even exist. Not everyone is going to tell us exactly where to find the information we need. Why would they? That person is trying to sell something that doesn’t exist? There are more important issues to address than that! But if you can make someone’s life easier by making them feel confident that you’re genuinely interested in them, then that’ll be something worth taking seriously.
Social Media platforms such as Facebook, Instagram and others aren’t for advertising, and neither should they be.
Social media, it’s not only for marketing you’re promoting your business, but also a great way for you to connect with your audience and promote your brand. In fact, social media offers an opportunity to engage users in real-time and share their experience with you either directly through a link or through analytics. If you want to be successful when starting out, start small. Don’t focus so much on what platform you use, because the best social media channels are free and very easy to access. This means you can learn quickly and get started without having to invest or spend a huge budget. You need to use social media tools to reach out to people who are likely to find your content relevant and useful to them. Don’t copy what other marketers are doing and try to become one yourself, instead of copying what you’re reading here! This is crucial for finding new connections with potential customers. Use keywords or phrases (that people search for) to get to their mind at least half-way before they land on your page. Write something interesting that speaks to them and makes them believe that your product is worth checking out too. Share your updates periodically on every possible channel. Your followers are very much like you as well as your competitors. So don’t waste any second on deciding which platform to use, just stick to what you’re most comfortable with. Social media is just as effective as email outreach. If anybody has ever taken an online course or any online content you may already know this.
Email campaigns
Email marketing is by far the easiest and effective of all forms of digital promotion. Email campaigns are simple, affordable, quick and efficient. People check out emails everyday and want to find emails that interest them. Emails you send directly after signing up for newsletters (you can include them in newsletters), your ecommerce site, and so on. When they read them they always find something they’ve wanted to know immediately and maybe even take some action.
So email campaigns are one of the best strategies of getting your company and/or product noticed. Even though email might seem generic nowadays, the right strategy will keep your inbox full of emails that give value and let people know where to go next. No wonder email is still used across industries so much, because it works. Here are two examples of e-mail campaigns:
One example of an ebook launch: “How to Learn How to Start Making Money Online Without Doing Any Work”
One example of an eBook promotion: “What do readers really read on Kindle?” The above was written by me and published on Amazon Kindle. This book became Amazon’s top selling book within 24 hours and has sold over 50 thousand copies just two days later so far. And each day since then I’ve sent out an average of 500+ emails with links to sample chapters and a summary of my writing process.
The same advice applies to any kind of e-mail campaign, even social media posts (I don’t think). Send out regular emails containing questions and answers or tips and tricks to your subscribers. Or ask questions that will be answered either during their purchase sessions or using a survey or questionnaires to gather data. These are extremely valuable because your prospects won’t know the answer to everything (because they aren’t expecting it) but they will know what they liked and what they didn’t like.
In addition, keep email open and use it whenever and wherever you can. To avoid spam: use two filters (not spam, but filter out unnecessary junk messages). Make sure all the emails contain the subject that you’ve requested. Ask your contacts to sign up with your e-commerce system (if it’s the most reliable), if not wait until the last moment to do so. Avoid click-baiting (so-called unsubscribe emails). Some customers will hate getting to receive emails with irrelevant attachments, and as a result, they will end up being less inclined to subscribe. Make sure the contents of the emails are clear and honest, even though the subject is completely unrelated. Keep your lists short, no longer than 10 emails per week. Get a list of people to whom you need to send your newsletters. Use Google Adwords (which are cheap and pay per click) and YouTube campaigns (which are expensive, but offer lots of results, you can watch all day long!). Reach out to those that are interested in specific topics of yours and have open channels to discuss further and learn more.
Social media posts
Social media is an amazing tool for marketing your brand. Social media helps you build loyal audiences by showing you who comes to your network (and how many fans and followers they have). Through social media, you can create and maintain strong relationships with your followers, build community around a topic, and find your target audience. All of these are important for promoting your products and helping you grow. Most importantly, you can measure your success. Think of it as an internal report card. Look at what numbers your followers are following on Twitter and see which ones are coming back and follow them again to increase your following count. You can track your leads, see which products are bringing more traffic to your site, and even see how popular a piece of content is (the comments section below or the review) on Medium or elsewhere. Your accounts are constantly updated throughout the year, which means you’re always learning what works and what doesn’t.
These are the main reasons why you should focus on creating and maintaining a social media presence, even if you don’t have access to large amounts of followers. Engage with what you’re posting and see if anything is changing. Tweets and comments are one of the best places to improve your skills and gain new knowledge. At the moment, people’s daily interactions are limited online, so in order to stay connected, we need to build real relationships and make good use of technology. Be active and do it with every conversation you have. Take a look at your followers’ statuses and see what motivates them the most. See what topics you resonate with and how you’ve helped others. Don’t forget that it takes a lot more than tweeting to win a reader’s heart. Follow people you like and enjoy. Watch what people are saying on different social media platforms, if you don’t understand what they mean, ask them and see how they’re responding. Join groups that relate to yours, help people you admire and learn from them. Read what other authors are promoting and learn from others. Finally, take advantage of events like #Sunday #Sundayoff and spread awareness, talk about what you like or dislike about your favorite celebrities and share their experiences on Twitter or Instagram or whatever you want to share. Don’t keep your eyes closed, ask them and listen carefully. Find out as much as you can from those around you. It’s easier than you think to get started if you’ve found your niche and your audience.
Finally, remember that what you post will always be a reflection of yourself so make sure you’re putting a positive face on every tweet of your tweets. Always try to be genuine when sharing your personal information, so try to create a mix of professional and friendly energy. When posting about your project and progress, don’t add extra jargon unless it’s necessary to communicate with future readers. When posting about your successes and accomplishments, try to remind people of the most common things they hear you say — even if it’s bad news and you have to correct them afterwards.
These are only a few tactics that I’ve used to grow my blog and grow my overall career over the years. One thing that most influencer bloggers neglect is the importance of planning; of knowing what comes next, how to achieve this goal, and how you can make it happen. This is especially true if you’re running a blog and have a team behind you. If you can predict what your readers are looking for or want, you’ll figure out the best and fastest path to reach them. Planning for our goals will help us keep up with the momentum we need to succeed and will allow us to take steps backwards in case of a setback. Remember, it’s better late and never got started that way than never got started at all. Plan and execute.
