A boring ad won’t convince anyone to buy your product or service, no matter how amazing it might be. Your advertising has to be captivating in order to pique interest and get people talking about your brand in an effort to get them to try it out on their own. Here are four ways you can make your advertising exciting and unique from the other ads out there that are competing for customers’ attention.
Define your voice
People often think that advertising has to be boring in order to be effective. But that doesn’t have to be the case! You can make your advertising exciting and interesting while still maintaining its effectiveness. Here’s how
Break down your message into visual story-telling
1. You don’t have to sacrifice excitement for the sake of being professional.
2. In fact, injecting some personality into your advertising can actually help you better connect with your target audience.
3. But how do you do that without crossing the line?
4. First, consider what type of image you want to project.
5. Are you fun and approachable? Upbeat and positive? Or more reserved and serious?
6. Once you know what kind of tone you want to set, it’ll be easier to come up with creative ways to express it.
7. Remember, your goal is to stand out from the competition and make a lasting impression on potential customers – so have fun with it!
Less is more
People often think that advertising has to be boring in order to be effective. But that doesn’t have to be the case! There are ways to make your advertising exciting and engaging, without sacrificing its effectiveness.
Use storytelling formats
Most people think that advertising has to be boring in order to be effective. But that’s not true! You can actually make your advertising exciting and fun, while still getting your message across. Here’s how
Show off your personality
Most people think advertising is boring. And most advertising is. But it doesn’t have to be that way! You can make your advertising exciting, and even make it go viral.
Go viral!
1. Figure out what your customers want to see.
2. Use creative content to deliver your message in an exciting way.
3. Be timely with your advertising so that it speaks to current trends and events.
4. A little controversy can be a good thing – just make sure it’s tasteful!
5. Keep your sense of humor intact – nobody likes a Debbie Downer.
6. Use attractive visuals to draw people in and keep them engaged.
7. Make sure your advertising is memorable so that people will talk about it long after they’ve seen it.
